The Subject Line with the 77% Open Rate
Published: Mon, 02/22/21
The Subject Line with the 77% Open Rate and an 18% Click Rate That Sold Out a Seminar Dear, One of my greatest blessings as a copywriter was having…
Doug D'Anna
Doug D'Anna's A-list
Why I love, Love, LOVE news-style copy!
Published: Fri, 02/19/21
Why I love, Love, LOVE news-style copy!, Have you ever thought of using the news appeal to promote your product? The new approach has worked so well…
The Almost Perfect Copywriting Swipe
Published: Wed, 02/17/21
The Almost Perfect Copywriting Swipe Dear, If you have been writing copy as long as I have, you know there are no perfect copywriting swipes. They all…
The New Rules of Copywriting
Published: Tue, 02/16/21
The New Rules of Copywriting “A lot of writers know the rules about writing… …but they don’t know how to write.” –Sean Connery as William Forrester in…
If money were on the line, would you pick up the phone?
Published: Fri, 02/12/21
“If Money Were on the Other Line, Would You Pick Up the Phone?” You’d have to be an idiot NOT to say “yes.” Yet, that’s what millions of Americans do…
A Technique for Producing Winning Copywriting Ideas
Published: Mon, 02/08/21
Dear, I suspect I’m a lot like you. I’m constantly on the lookout to produce, find, or steal winning copywriting ideas. Years ago, I used to beat…
My Apologies...
Published: Fri, 02/05/21
HALF PRICE TODAY ONLY Dear, I would like to apologize to those who tried to purchase my classic How to Write Long Copy That Makes Money DVD for just…
FINAL NOTICE
Published: Thu, 02/04/21
HALF PRICE TODAY ONLY Dear, This is it—your last chance to grab my classic How to Write Long Copy That Makes Money DVD for just $49. I hope you’ll…
FINAL NOTICE
Published: Thu, 02/04/21
HALF PRICE SALES ENDS AT MIDNIGHT If you’d like to learn the incredibly simple formula behind my copywriting success, I invite you to view my classic…
LAST CHANCE: $49 Special Ends at Midnight
Published: Thu, 02/04/21
HALF PRICE TODAY ONLY Dear, The clock is ticking so I'll be brief. My annual offer to grab my classic How to Write Long Copy That Makes Money DVD for…