Fellow Copywriter,
If you've ever felt like your sales pipeline has turned into a over fished pond rather than a secret fishing hole, you're not alone.
I've been there, staring at my computer screen, wondering if I should switch careers to something less soul-crushing.
Without new leads, the copy I wrote went nowhere.
If you don’t have a way to fill your leads funnel, then no matter how great your copy, you may have to find a second (or third) job.
- Get Smart About Social Marketing
X (Twitter), Facebook, Instagram,
isn’t just for posting selfies in front of your company logo. It’s the ultimate funnel platform. I dive into conversations, drop insights like they're going out of style, and boom – connections turn into leads. It's about showing up where your future clients hang out online, not just to be seen but to be remembered.
2. The Power of the Partnership
Imagine this: You're the peanut butter, and there's a jelly out there looking for you. Partnering with businesses that complement yours is like mixing the ultimate sandwich. This is how I was so successful in my career. My clients were not just clients, they were business marketing partners. Those relationships were worth millions of dollars.
3. Freebies with a Purpose
Who doesn't love free stuff? Freebies are the ultimate. Free webinars, eBooks, you name it. It's not just about being generous; it's about showing what you've got. These aren't just leads; they're now fans who've had a taste of your expertise. Once they begin to devour your content, they will soon buy from you. Not overnight but over time.
4. Have a Personality
You can’t just write like this is a science paper. You have to have fun with your readers. Let them get to know you as human being. Someone they like and trust. So it’s not just about the the information, it’s about being the cool person that is sending it. Someone they want to
get to know better.
5. Make it Personal
Cold emails can be as dull as dishwater, but sprinkle some AI magic on them, and suddenly, they're as personalized as a letter from your grandma. This isn't just about sending more emails; it's about sending smarter ones.
6. Be The Cookie to the Dog
Dogs come running for cookies. If you want to attract more people into your funnel, then you must be the cookie to the dog. In other words, if you serve up what your prospects want, they will come funning towards you.
7. Ask for Referrals
Don’t be shy. They're the best leads because they come with trust already built-in. And partnerships? They can be like having an extra sales team that doesn’t cost you anything.
ONE FINAL NOTE:
Revamping your leads funnel isn't just about throwing more money or effort at the problem; it's about being as innovative as a startup in a garage. Sometimes, you need to shake things up, get a little weird with it, and see what sticks.
So, what's your secret sauce? Share your tactics, or let's riff off these ideas. Let's not just fill our funnels, let's make them
overflow.
Keep pushing the envelope,
Doug D'Anna
Million Dollar Copywriter Coach
Creator of Leads, Lovers of Words, and Winning Marketing Tactics
P.S. Looking for a lead
generation masterpiece to copy from? Look no further.
My How to Create a Winning Lead Generation Email video breakdown spells out how to do it step by
step.
If features my top performing "20 Best Income Stocks for the Next 12 Months" email winner. As you’ll see, it’s not just any old swipe – it’s one from which I made thousands of dollars from every month.
When you use the techniques behind it, it will open up a floodgate of prospects, whom you can upsell and cross-sell for
a myriad of products.
It's such a great piece that I’m limiting its distribution and video to just 10 copies. Why? Because if everyone were using these techniques, they would simply lose their power.
So if you’re interested in filling your lead
funnel with eager buyers, be sure to click here to grab copy for yourself before they're all gone.
Trust me, with the strategies I've broken down in my accompanying video, you'll be crafting emails that not only capture attention but also capture sales.
Don't miss out on this, or you'll be left trying to fish an empty fishing
hole.