I received this note over the weekend from another copywriter trying to make it in this crazy world:

"Hi Doug! I’m greatly interested in finding a mentor to learn the skill of copywriting. I’ve taken part in courses, but they’ve never actually helped me. It was all basically free information, not actual coaching. I’ve struggled and pulled away eventually. I feel without the help of a top mentor like yourself, I’ll get nowhere! Could you give me some information on pricing or if there are any achievable monthly payments with your coaching? Greatly appreciate the reply."

 

Unfortunately, it's not the first letter like this I have received. I have received many others like this. All from folks who have bought the books, taken the FREE course, and have not found that their copywriting skills have improved at all.

I hate to be the bearer of bad news, but when it comes to free courses, you get what you pay for.

 

You get a lot of information but no guiding hand to help you understand what you are reading and put that theory into practice. I can relate. 

 

Before I met Richard Stanton-Jones and the fine people at Philips Publishing, I was stumbling and fumbling along too. It was through his mentorship that I was able to rise to the top of the field.

The fact is, you can only get so much information out of a book or my A-list or tweet or other FREE list. That's like going to a basketball camp and only playing horse without the coach running you through some drills or breaking down video. You get what I am saying.

 

That is really what coaching brings you.

Now I had proposed doing group classes. Lots of folks were interested. But with different people scattered across different continents with different experiences and command of the English language, I felt it best to stick to a one-on-one approach.

That is how I learned my craft. I still believe it's the best way for you to learn your craft. 

This brings me to you and where you may be in your rise to the top.

 If everything is going great for you, excellent.

 But if you think you can do better if you had a guiding hand you could trust, then I invite you to join my coaching program where we will work one-on-one to help you connect the dots from theory to practice.

Here's What a Few of My Coaching Clients Say about My Help and Guidance

Financial copywriter Sean Slattery wrote me to say,  

"As an in-house copywriter for one of the larger financial publishers, joining Doug's coaching program was an absolute no-brainer decision for me, and here's why:

"It's one thing to study a winning piece of copy. It's entirely another to get your hands on a powerful collection of winning controls -- all written by the same Master Copywriter -- who takes you line-by-line into his promotions and shows you the EXACT subheads, transitions, selling ideas, and closing arguments that have worked over and over -- time and time again.

I have a special term for this rare kind of copywriting knowledge: "Pure Gold". I mean, where else can you shorten your copywriting learning curve by years (maybe even decades), by tapping into Doug D'Anna's 30-plus years of control-writing experience? To my knowledge, nowhere else. My highest recommendation."

 

Vitaly Grinblat, a copywriter for Money Map Press was equally impressed,

"I've been at this for a long time. And I have to say that Doug's coaching dwarfs just about every other training I've seen. Doug's techniques have become my go-to resource for writing hard-hitting copy. And I write for the best in the industry. Anyone who wants to hone their chops and learn real secrets of creating world-class copy should jump on this opportunity."

 

Veteran financial copywriter Kevin Dawson would agree…

“Doug’s secrets will revolutionize your copy skills. They will make your confidence and income soar while you shatter the 6-figure barrier, and take your place within the small group of the A-list copywriters.”

 

And there's Charlie Robertstad, who is new to copywriting and super excited about the techniques I have been showing him. 

"If you write copy, want to get paid what you are worth, and have fun while you’re doing it, there is no better way to launch your career than with Doug D’Anna’s coaching. 

 

"Not only will you learn things you never considered were a part of copywriting, like proving every point out with scientific rigor, you will also understand how much you need to have your audience's wants and beliefs in view." 

 

My newly minted copywriter  D. McCray is equally happy with my coaching. 

"I have studied over a dozen copywriting courses and Doug D'Anna is the one and only copywriter who has shown me how to make sense out of this subject. He goes over the principles and details in-depth. If you want to learn copywriting the real way, Doug D'Anna is the man!! I haven't met anyone who teaches it as he does. He is truly legendary in this field of copywriting."

 

These success stories are just a glimpse of what's possible with dedicated mentorship and personalized guidance. 

If you've been stumbling and fumbling your way through a copywriting maze and are looking for real guidance to get you to the top, I invite you to join my coaching program today.

Together, we can work to unlock your full potential as a copywriter and pave the way for your success in this incredible industry. 

Click here now to join my program and to schedule your first one-on-one session.

All good wishes, 

Doug D’Anna