Please—whatever you do—don't think that CHAT GPT will take away your copywriting job.

You see, for all the great benefits it brings you when it comes to writing, what it can't do is THINK like you. Chat is simply another tool that takes a human brain to program and operate it.

To be sure, CHAT GPT has revolutionized copywriting.

Yeah, you can ask it to write a sales letter, but it only will write about what you tell it to write about. It can help organize your thoughts maybe better than you!

But you have to remember that these are your thoughts—not its thoughts. And that is what your clients are paying you for—YOUR THOUGHTS.

However, despite its remarkable capabilities, there are two crucial things Chat-GPT can't replicate:

1. Your human touch, and
2. Your original thought.

As I have always said, there are 1 million copywriters better than me grammar-wise and maybe creative-wise—they just didn't know what to write about or couldn't make as good arguments as I could and maybe could not back up what they were writing with the kind of proof and call to action that I could come up with.

REMEMBER

Your value lies not just in stringing together words and sentences but in crafting a compelling narrative that resonates with your audience.

 

With Chat, all you get is generic copy that a junior copywriter pushes out without any emotion or real down-to-earth "reason why" copy that only a skilled copywriter can deliver.

Fact is, Chat is only as good as the prompts you program into it. All you get out is a reflection of your input.

It's your creativity, your unique perspective, and your understanding of the market that breathe life into your copywriting.

So keep thinking. Keep coming up with creative ideas. When you do that YOU will never become obsolete.

All good wishes,

Doug D'Anna

P.S. Over the past few years, more and more copywriters are writing me about life-style issues they are struggling with.

Especially with the emergence of Chat-GPT.

It could be finding more business or work life balance or simply feeling stuck in life.

Having fought the good fight for 38-years in the career you seek, I have decided to launch a monthly life coaching program.

I call my approach The Secret of Inevitable Success. When you put my approach to work for you, you'll call it your road to unstoppable achievement.

Here are the full details so you can see if this is for you.