The clock is ticking, so I'll be brief.

If you don't act today—right now—you could miss out on an opportunity of a lifetime that will never come back again.

Welcome to the world of the 
Limited Time Offer (LTO)!

A realm where urgency meets opportunity and the fear of missing out (FOMO) is at its peak.

Once you master this skill, you'll see an exponential increase in your sales and orders.

Today, I want to delve into the art of crafting and seizing limited-time offers that not only captivate your audience but also leave them with a sense of urgency that can't be ignored.

Embrace the Urgency:

Look...

LTOs are all about creating a sense of urgency.

It's about making your audience feel that if they don't act now, they'll lose something extraordinary.

Think ticking time bombs—that's the feeling you want to evoke.

The Fear of Missing Out (FOMO):

We live in a generation of young people who are inclined to fear missing out on something valuable.

With a limited-time offer, you can amplify this fear and turn it into a powerful motivator. Highlight the exclusivity of the deal, emphasizing that this is a one-time opportunity they may never encounter again.

Craft an Irresistible Offer:

To make your limited-time offer truly compelling, ensure that the deal itself is irresistible.

Whether it's a significant discount, a special edition product, or exclusive access, make it something your audience can't ignore. This isn't just a sales tactic; it's an experience you're offering for a limited time only.

Countdowns and Timers:

Before there were countdowns and timers on landing pages, you had to get this message across with your copy. You had to create, through the power of your words, so much anticipation that the reader was compelled to do a swan dive into the order.

If you are not using these tools, you should. Whether on your website or in your marketing emails, these tools add a real-time element to the urgency, reinforcing the idea that time is running out.

But the master key is really in your words.

Real-Life Examples:

I don't mention this to brag, but I have made millions of dollars by crafting LTOs that paid off like a broken slot machine.

 

You'll find one of my best examples in a promotion for the publication Platinum Growth Club, which paid subscribers $11,294 to cancel their subscription and get four trading services for free.

 

Readers had 24 hours to grab it or it would be gone forever.

 

So the clock was ticking...

 

I called it "The Godfather Offer" because it was so irresistible, that buyers couldn't say no—week after week after week.

The Money You Can Make Will Blow You Away!

I made over $100,000 in royalties when it was the control.

I used this same LTO model to sell another service with similar results.

How could the reader possibly say no?

They couldn't—thanks to my ' reason why' copywriting approach that spelled out line-by-line why this was a great deal for the client.

I explained quite clearly why this crazy offer was not dumb—how it provided the reader with the most profitable tool he ever created—and how the extra profits made the cost of the service look like chump change.

And, most of all, why they MUST ACT NOW or lose it forever.

Want a Copy for Your Swipe File?

You'll see exactly how I did it in this multi-million-dollar email that sold Louis Navellier's Platinum Growth Club.

You'll discover how I:

• Walk the reader down the page line-by-line by simply explaining the math of this crazy offer
• Show the reader why it's good business to refund $11,294 and give them all FOUR of his services for free.
• Prove beyond doubt how this new service will have clients swimming in profits in 2012.

And as you will read, that's the master key to this multi-million-dollar email's success.

You have 24 hours...

Here's My Christmas Godfather Offer For You.

Given the fact that this classic email made over $2 million, it's possibly one of the highest-value swipes in my collection.

That’s why I priced it at $299 and limited its distribution to just 20 copies.

However, to prove to you the power of this LTO, I will--for the next 24 hours only—give you a copy for just—hold on to your hat—$99.

There's just one catch.

I've limited this deal to the five buyers who sign up.

Once the last copy has been taken, I will take this offer down, and you will not have the opportunity to add this one to your library for $99.

If you would like to add one of the most powerful short-form emails I have ever written to your swipe file at my lowest price, this would be it.

With over 22,000 Twitter followers, I expect all copies to be gone in hours.

So if you are looking for a high-converting upsell email to add your swipe file, I would act on this now.

So what are you waiting for?

CLICK HERE to grab your copy before they're all gone.

The clock is ticking....

All good wishes,

Doug D'Anna

SPECIAL BONUS:

In addition to receiving a PDF of this incredible short-form email, you'll also receive my step-by-step video breakdown as to why it was so incredibly successful.