One of the smartest business decisions I ever made was scanning and saving hundreds of my direct mail and email controls into my own personal swipe file.

As a result, I was never at a loss for a powerful idea, headline, or call to action because I could simply search my own computer and $100 million worth of winning copywriting ideas would pop up right in front of my own eyes!

This is one reason I would write so much faster than my competitors but also continue to win control after control because I knew what worked, and what didn't, and I could apply that knowledge to the next promotion.

The competitors never had a chance.

As InvestorPlace's Senior Vice President, Chris Marett, put it...

“I have been extremely fortunate to have gotten to work with, and learn from many of the great copywriters of our time, including Gary Bencivenga, Gene Schwartz, Gary Halbert, and Clayton Makepeace.”

 

“But for all the significant success I had with these legends, the simple fact is I made more money working with Doug D'Anna...a lot more.”

 

“Time after time over our 15-year working relationship, Doug has proven himself to be a positioning and copywriting machine, making me look really smart by cranking out winner after winner and turning the toughest copywriting assignments I threw at him into direct marketing gold."

Here's just one example of a short-to-long email that not only sent tens of thousands of readers to the landing page/order form but also made me a ton of money in royalties along the way.

This one little email embodies my Million-Dollar Copywriting Formula and the kind of coaching and knowledge I can bring you.

If you would like to gain FREE access to my $100 Million Copywriting Formula swipe file via my private coaching program, click here now.

The swipe file alone is worth its weight in gold and has been a game-changer for everyone in my program.

Best,

Doug D'Anna