If you want to profit from the ultimate selling
power of a short-form email, you must add this one to your swipe file.
This little million-dollar formula email, which I wrote in a day, was a mammoth control for Blue Chip GrowthLetter for years.
It is one of the most prized swipes of all, which is why I never shared it.
That's because it formed the foundation of dozens
of winning control packages over the past 30 years.
I made well over $200,000 going back to this one email and stealing ideas repeatedly.
This is why I never shared it with anyone. I didn't want my competitors to get hold of it and use its magic to beat one of my controls.
Here's why...
"50% Richer in Six Months or FREE" was a FRONT END email that outperformed all the emails the publisher sent out for every publication in their arsenal. In an email world where a good promotion might last a few weeks, mine lasted years with simple updates and revisions.
What made it so powerful?
The blending of offer, credibility, proof, and guarantee that compelled readers to dive into the order form.
The copy spoke directly to that one reader, combining greed and guarantee with a "godfather-like" appeal that readers couldn't resist.
As I like to say, it was "the cookie to the dog,"
and readers came running for it as if they hadn't been fed for years.
I used this same format, headline, transitions, and call to action in dozens of emails, direct mail packages, and landing pages over 30 years.
That's why I never shared this foundational email with anyone; I didn't want anyone to steal my ideas and use them against me in a head-to-head split run test!
Now that I've retired, I've decided to share it
with a small circle of writers so they can benefit from its incredible selling power, along with a complete video breakdown of this promotion.
It's the best one-two-three combination of copywriting knowledge I can offer you. You can use this email as a checklist for your next promotion and a winning promotion to steal ideas from.
You'll also receive a step-by-step video that
explains my proprietary process.
In it, you'll see how I use my seven-step formula, challenge the reader, establish credibility, prove beyond doubt that investors would make money, guarantee incredible results or their money back, and sell a two-year
offer.
This was something my
competitors weren't doing, which is why I continued to crush all the test promotions they ran against mine for years with tweaks and revisions.
Together with my instructional videos, my email control "50% Richer in Six Months or FREE" it's a copywriting lesson in itself, one of my prized
possessions, and possibly one of the highest-value swipes in my collection.
That's why I've priced it at such a high premium and limited this release to just 20 copies.
If you want a copy of this all-world control, grab it now.
With over 20,000 Twitter followers, I expect all copies to be gone in the next 24 hours, especially since I'm offering my current followers half of what others
will pay.
So instead of paying $199 for this
classic email and my point-by-point instructional video breakdown, you'll pay just $99.
That's not only a $100 savings but a steal of a deal considering the number of million-dollar ideas you'll find in this one promotion.
However, if this email swipe is just half as successful as my others, it will sell out in less than 24 hours. So act quickly.
Once the last copy is taken, I will take this offer
down, and you won't have the opportunity to add this one to your library at the special launch price.
So if you're looking for a high-converting email to add to your swipefile, I recommend taking action now.
As a seasoned direct response copywriter, Doug has created hundreds of profitable direct mail packages, emails, and video sales letters for the world's largest specialized information publishers—generating over $100 million in direct sales.
