So you want to know how to write BIG MONEY headlines?
My technique is so powerful, it will astonish you.
Yet so simple, you'll kick yourself why you never thought of it before.
What is it?
You write dozens upon dozens of them.
As you write them you start to enhance and improve on each one.
You add words.
You take away
words.
You change approaches.
You do this over and over and over.
As you do your list gets smaller and smaller.
You'll see which ones are not good... which ones are OK ... and which ones are keepers.
Once you cull your grand list down to
about five, see which one tells the best story... which one is the most attention getting...which one has the best chance of beating the control.
THEN...
You test them.
At the end of the day, you never know which of your headlines are going to win.
But you will know that you have put all your efforts into finding the best of the best.
It's a simple approach, to be sure. But sometimes the simplest approaches are the most profound.
Using the simple approach above, here are a few of my $1 million headlines:
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One Stock That Will Make You a Marijuana Millionaire
Four Mammoth Mergers That Will Double Your Money in 24 Months.
$6 Canadian Oil Stock to Hit $12 By Next Friday
91 Powerful New Vitamin Cures that Work—Direct to You from the Doctors that Prescribe Them
The Fast Money 2020 $1 Million Giveaway
The Almost Perfect
Stock
The Great Inflation Surprise (This has been a control for 10 years!)
The beauty of my approach is that you end up with a headline that is clear and concise.
One that actually gives you an outline from which to write from.
This is how I wrote so many winners over the past 30 years.
It all started by writing a kick-ass, $1 million headline.
Each one give you a bank of winning headlines, leads, transitions, and arguments that you can turn to whenever you need inspiration for your next email, landing page, or video sales letter.
As a seasoned direct response copywriter, Doug has created hundreds of profitable
direct mail packages, emails, and video sales letters for the world's largest specialized information
publishers—generating over $100 million in direct sales.